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  • STRATEGIC MARKETING & BRANDING

    Senior-level thinking without the senior level price

    48 years of experience from both sides of the desk. We match the right strategy to your specific situation — not just sell you the service we happen to offer.


Why The Barry Group

We ask the questions most agencies skip

Some companies don't need another email campaign. They need someone to step back and ask: are we talking to the right people, with the right message, through the right channels? That's where 48 years of experience pays off. We will match the right strategy to your specific situation — not just sell you the service we happen to offer.

Marketing Strategy & Brand Development
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Fractional Marketing Leadership - (CMO)
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Start-up Go-to-Market
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Video Production, Print & Direct Response
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What we do
Every tool in the kit – when you need it

Marketing Strategy & Planning

Competitive analysis, positioning, channel strategy, and actionable plans you can actually execute.

Brand Development

Naming, logo design, brand guidelines, and the foundational messaging that makes everything else consistent.

Fractional Marketing Leadership

Need a marketing director but not ready to hire one? We step in as an extension of your leadership team.

Startup Go-to-Market

As Marketing Sponsor for the Active Angels Network, Joe reviews startup pitches monthly — bringing an investor-level lens to your strategy.

Video Production

AI-assisted video at a fraction of what it used to cost. Product explainers, quick-starts, social content — designed and produced in-house.

Print & Direct Response

When the situation calls for it, we still do print. Brochures, sales literature, direct mail, fulfillment programs, point-of-sale — all designed and produced in-house.

Ready to talk?

We'll listen first.  Then we'll tell you exactly what we'd do and what it'll cost.  No surprises, no pressure, no jargon.


Meet us today!

The Barry Group is a marketing communications agency based in Marshall Township, PA, serving Pittsburgh-area businesses and clients nationwide. Contact us any time for a virtual or in-person consultation and project discussion.

Phone

  724-316-9562

Email

  joe@thebarrygroup.com

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